Reasor's www.reasors.com
History

Reasor's Through the Years


1963
Larry Reasor opened the original Tahlequah location, Red Bud Food Center. This independent grocery store set the standard at the time, as we were the first independent grocer to have an in-store pharmacy in the state of Oklahoma.
1972
Red Bud Food Center opened it's second Tahlequah location and changed the name to Reasor's
1973
Reasor's expanded to add locations in Stilwell and Sapulpa, Oklahoma
1977
Reasor's acquired new Miami, Oklahoma location
1978
Reasor's expanded to Langley, Oklahoma
1981
The original Reasor's location in Stilwell was closed and a new & improved location was opened right across town
1982
Reasor's opened a new location in Bristow, Oklahoma
1983
Increased our technology within all locations to begin using UPC's & barcodes
1984
Reasor's opened the original Owasso location.
1985
The location in Stilwell was sold. A Reasor's location was opened in Chouteau Oklahoma.
1987
Reasor's began the exclusive partnership with the Certified Angus Beef brand in an effort to provide our customers with an elite brand of beef. We also closed the Original Red Bud Food Store in Tahlequah, Oklahoma and sold the Bristow Oklahoma location.
1988
Reasor's opened up the original store in Jenks, a suburb outside of Tulsa, as well as a location at Town West. We also closed the original Owasso store and opened up the current Owasso South store on 86th Street North.
1991
Reasor's opened a location in Bartlesville Oklahoma.
1992
The original Sapulpa & Jenks locations were closed. The Sapulpa store relocated to it's current location, the location in Jenks grew to a new larger facility
1993
Reasor's began offering an employee incentive package with incentives and benefits
1995
Reasor's made many operational improvements this year, closing the 2nd Tahlequah location, along with the Miami, Town West & Chouteau locations. The current Tahlequah location was also opened this year.
1996
A new location at 41st & Garnett in Tulsa was opened. The Bartlesville location was also sold this year.
1997
The first Reasor's location in Broken Arrow was opened at 71st & Lynn Lane. This new location was also the first to offer self-checkout kiosks to Reasor's customers.
1999
Reasor's purchased the Claremore, 71st & Sheridan, BA South, Mingo, 41st & Yale and Admiral locations. The Admiral location was closed a short time after purchase.
2000
Reasor's launched a new state-of-the-art website, Reasors.com.
2001
A new store was opened near the Tulsa County Fairgrounds at 21st & Yale. The recently obtained Mingo location was closed.
2004
Owner and Founder Larry Reasor passed away, leaving his legacy to his son, current Reasor's Chairman and Chief Executive Officer, Jeff Reasor. Reasor's initiated new gift card program, taking the place of previously issuing gift certificates.
2005
Reasor's built a new store in Catoosa, which included the first Lil' Reasor's gas station location.
2006
Reasor's began offering their customers the opportunity to build their shopping list online, directly from Reasors.com. At this time, Reasor's also began offering their customers the option of receiving the weekly ad directly to their email address.
2007
Several new advances occurred, Reasor's acquired a new store at 15th & Lewis, also including a Lil' Reasor's location. A new location in Owasso was opened to accommodate those living on the North side of the fast-growing suburb. An employee milestone was reached with Reasor's becoming an Employee-Owned grocery store, the only of it's kind in Northeastern Oklahoma.
2008
Reasor's made reusable grocery bags available at all stores. Reasor's online shopping feature on our website became available at select stores.
2009
The Jenks location was closed to make way for a new enhanced location right next door. This location featured a Red Bud Cafè, the first of it's kind for the Reasor's brand. This wasn't the only first this year for Reasor's, it was the year we first launched our social media marketing feature, as well as the first year for our long-term partnership with the Susan G. Komen foundation. During this year Reasor's also fully equipped every store with a pharmacy to add convenience for our customers.
2010
This is the year Reasor's launched their own private-label brand, Red Bud Farms. Also, through a partnership with CFC Reasor's attained the ability to store and ship produce items from one facility, enabling us to bring cost savings to our customers.
2011
Supermarket News ranked Reasor's #34 on their list of the Top 50 Small Chain grocers. Reasor's partnered with the Community Food Bank of Eastern Oklahoma to initiate the Recycle Hope program in Reasor's stores. This program made it possible for customers to pass along their $0.06 savings they received for bringing in reusable bags on to the Food Bank. Reasor's also began offering delivery service to select locations.
2012
Reasor's opened a new flag-ship property in Bixby Oklahoma offering the first full-time in-store dietitian. A new store was also opened in Sand Springs. We launched NuVal, a nutritional scoring system that allows our customers to see the nutritional value of items on our shelves at a glance. Reasor's also launched a new store loyalty card program Reasor's Rewards. A partnership with the local QuikTrip Corporation allowed us to begin offering fuel discounts to our customers. The loyalty card also made it possible for us to offer e-coupons through our new partnership with SavingsStar. A new retail support center was opened in Tulsa, Oklahoma to be able to provide better support from a central location to all 17 stores.
2013
Reasor's launched the NuVal nutritional program, allowing our customers to make healthier choices at-a-glance. Mid-year, Reasor's acquired three Food Pyramid Locations in the Tulsa Metro Area 51st & Harvard, 71st & Garnett and 41st & Peoria. The acquisition of these locations brings the Reasor's store count to 20 locations throughout northeastern Oklahoma. New partnerships with Savings Star and Ibotta enabled Reasor's to begin a digital coupon era.