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Salvation Army Aiming for $650,000 in Red Kettle Collections
Reasor's matching funds raised on kickoff day up to $5,000.

The Salvation Army Tulsa Area Command announced today it is hoping to raise $650,000 with their 2012 "Full Kettles Warm Hearts" Red Kettle Campaign over the upcoming holidays. The kickoff was held at noon at the new Bixby Reasor's.

Reasor's offered a challenge grant to meet that goal by pledging to match donations raised today at the 14 Reasor's locations on November 15, up to $5,000. Reasor's provided kickoff attendees cookies and hot chocolate.

Last year, $68,466.67 was collected at local Reasor's stores during the holiday season with $13,968.38 collected on the kickoff day which earned matching funds.

"We know the need is even greater this year," said Anthony Fulfaro, Reasor's Store Director, at the Kickoff. "Reasor's is proud to partner with The Salvation Army to help meet those needs."

Major James Taylor, local area commander said this year The Tulsa Salvation Army will help 4,200 families over the holidays.

"Those 4,200 families mean just over 13,000 people of all ages who need assistance," he said, adding that the number is up 1,000 from last year. "Having matching grants such as the one Reasor's offered today is critical to our success."

"We appreciate the generosity of Reasor's and their many customers who will take a few moments to drop their change and bills into the red kettles while shopping in the Tulsa area this holiday season."

Major Taylor added there is still time for other companies to offer matching kettle grants and they may get more information by calling 918-587-7801.

Major Taylor ended his remarks reminding attendees they can make Christmas merrier by texting the word JOY to 85944 to make a one-time $10 donation to the Tulsa Salvation Army. It will be billed to your mobile phone bill. Volunteer opportunities can be found by going to salarmytulsa.blogspot.com.

The Salvation Army has been supporting those in need in His name without discrimination for more than 106 year in Tulsa. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. Comprised of nine local facilities, The Salvation Army Tulsa Area Command includes the Center of Hope shelter and social services center and six local Boys & Girls Clubs.