Tear free. 99.9% natural. Cruelty free. No animal testing. 80% post-consumer content. Safe. Effective. Natural. Formulated with aloe and oat flour, our creamy, fragrance free formula gently cleanses and nourishes your baby's skin. Clinically proven to be gentle enough for everyday use, this shampoo & wash is tear free, non irritating and safe for baby's sensitive skin. For even more nourishing baby care, use in combination with our Baby Bee Nourishing Fragrance Free lotion. Pediatrician tested. Hypo-allergenic. Natural personal care products for the greater good. No parabens, phthalates, petrolatum or SLS. Learn more at www.burtsbees.com. Made in USA.