Georges Duboeuf Beaujolais Nouveau Available on November 19th

Posted on November 13th, 2020

On November 19th Reasor’s will celebrate the first wine of the harvest with the #1 Beaujolais Nouveau in America!

Beaujolais Nouveau is a French tradition that celebrates the first wine of a new vintage. This fresh and fruity wine is bottled only a few weeks after harvest and is meant to be enjoyed immediately upon release. The tradition of Nouveau began when the winemakers and growers of the Beaujolais region celebrated the end of harvest with a young wine that was initially only produced for local consumption. Georges Duboeuf was the first to bring that local custom to wine-lovers outside of the region, creating a worldwide phenomenon. It is often considered to be an indicator of the quality of the vintage and it is best served with a light chill.

Tasting Notes and Serving Suggestions:
Vibrant red fruits such as strawberries and currants on the palate and an intense perfume make this wine a perfect accompaniment for cheese, charcuterie and traditional holiday fare.

The grapes are macerated for a short period on the skins followed by a direct pressing. The grapes for the Beaujolais Nouveau Rosé are hand selected to produce a wine with fresh acidity and crisp flavors.

Did you know:
The 2018 Vintage marked the first time that Georges Duboeuf has released a Beaujolais Nouveau Rosé in the U.S and will continue to be the very first rose of the season!

Bottle design:
For the fourth year in a row, the bottle label was selected by consumers through an artist label contest on social media. Artists from around the world submitted more than 1000 pieces of original art for the chance to see their work on more than 1 million bottles of the 2020 Georges Duboeuf Beaujolais Nouveau. With more than 1 million votes cast on social media, “Russett Vines” by Maeve Croghan, evokes a sense of timeless appreciation and connection to nature and the vines that give birth to the annual harvest. Croghan’s work will be featured on the wine’s label when it is released, per French law and tradition, at 12:01 a.m. on November 19, 2020 (the third Thursday in November).